Over 2.3 billion people — almost a third of the world’s population — use social media today. Demand for social media knowledge is booming -- there are over 3,000 job postings in RI and MA for individuals with social media skills.
Our non-credit, six-week advanced certificate program uses case studies and hands-on projects to bring your social media marketing skills and strategy to the next level. The certificate is sponsored by the Providence College School of Continuing Education and the Providence College School of Business, an AACSB International-accredited institution ranked among the nation’s best by Bloomberg Businessweek.
Six Saturdays, March 25, April 1, April 8, April 22, April 29, May 6 (no class April 15), 9:30 am – 1 pm, located on the PC campus
This course is designed for students who have completed PC’s Introduction to Social Media Marketing Certificate, as well as for working professionals and advanced students with at least one year of social media experience (being a social media manager for a company or an organization with demonstrated responsibilities on their LinkedIn profile or resume.)
Instructor: David Sim is an experienced digital marketer, a seasoned entrepreneur, and engineer. Having worked for Business to Business, Business to Consumer and Non-Profit Organizations, David's specialty is in demand generation and lead nurturing of digital acquisitions. His approach to marketing is analytical, scalable, and measurable. He has a BS in Management Engineering from Worcester Polytechnic Institute andd an MBA in International Business and Marketing Strategies from Brandeis University.